Business Trade show part II: During the event

Business Trade show part II: During the event

We’re back. In the last post, we talked about building momentum toward a trade show exhibition. Today, let’s look at your efforts during the show itself. You already should have sent out a reminder the morning of the show in posts on all your social media...
Business Trade show part I: Before the event

Business Trade show part I: Before the event

Going to a tradeshow for the first time? Don’t make the mistake of viewing this as a 1-2 day discreet marketing event. Instead, view your exhibit at a tradeshow as the central feature of a much longer and holistic marketing plan that builds to the event, and...
EverSafe IT Brings New Level of Managed IT

EverSafe IT Brings New Level of Managed IT

        EverSafe IT Brings New Level of Managed IT toSBIA: “Like We Are Their Only Customer”   By Sharon Bailly, TWP Marketing & Technical Communications                        ...
Is Your Website Mobile Optimized?

Is Your Website Mobile Optimized?

Smaller firms often struggle just to keep up with maintaining a website. Worrying about a scaled­ down version for mobile users seems like just too much trouble. Today’s blog is all about why this matters to you and why should you bother with a mobile version. A...
Password Basics

Password Basics

You can have all the locks on your data center and have all the network security available, but nothing will keep your data safe if your employees are sloppy with passwords. There are many ways data can be breached, and opening some link they shouldn’t is one of...
You’re Fired! Now Give Me Your Password

You’re Fired! Now Give Me Your Password

“You’re FIRED!” ( now give me your password) Losing an employee is not usually a good experience. If they leave voluntarily, you lose a valuable asset. If they have to be fired, you have the arduous task of the progressive discipline process and the...