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Is your Business Safe from Virtual Threats?

Is your Business Safe from Virtual Threats?

Did you know that 50% of small business owners think their businesses are too small to be targeted by the thieves of the virtual world? Contrary to popular belief, 72% of hacker attacks often happen to smaller firms - firms with less than 100 employees! So how...

How Much Does Downtime Really Cost

How Much Does Downtime Really Cost

Many SMB owners think IT downtime only costs them a few productive hours, but there’s a lot more at stake when your systems go down. Customer satisfaction and loss of brand integrity are just two of the key losses apart from the more evident costs such as lost...

Has Your Website Been Optimized

Has Your Website Been Optimized

Did you know that this year there will be more mobile web surfers than stationary ones? That means more prospects are accessing your business website more through their smart phones, tablets or other mobile devices than with a laptop or PC. If you thought you had time...

Five Ways Your Business Can Improve

Five Ways Your Business Can Improve

In an age where most business happens online, not showing up in Google search results can really hurt you. While there’s no real shortcut to showing up consistently on web searches, there are a few quick fixes to get your site to show up on your potential customer’s...

Five Things You Should Do Right Now

Five Things You Should Do Right Now

1. Backup Files Every Day - As catastrophic as data loss is, the number of businesses that still are not backing up their network is unbelievable. According to the Symantec Small to Medium Size Businesses (SMB) data, only 23% of SMBs are backing up their data on a...

Trade show part III

Trade show part III

So, you made it back home from the show. You're exhausted and work has backed up in your absence. Here is where the entire investment in the show can go down the drain. Follow-up is critical. Every one of those prospects need to have follow-up. Lots of it. One contact...

Business Trade show part II: During the event

Business Trade show part II: During the event

We're back. In the last post, we talked about building momentum toward a trade show exhibition. Today, let's look at your efforts during the show itself. You already should have sent out a reminder the morning of the show in posts on all your social media accounts, an...

Business Trade show part I: Before the event

Business Trade show part I: Before the event

Going to a tradeshow for the first time? Don't make the mistake of viewing this as a 1-2 day discreet marketing event. Instead, view your exhibit at a tradeshow as the central feature of a much longer and holistic marketing plan that builds to the event, and then...

Is Your Website Mobile Optimized?

Is Your Website Mobile Optimized?

Smaller firms often struggle just to keep up with maintaining a website. Worrying about a scaled­ down version for mobile users seems like just too much trouble. Today's blog is all about why this matters to you and why should you bother with a mobile version. A bit...

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